Thursday, February 28, 2013

Romain Gauthier - Prestige HMS

Introduced in 2012, the Prestige HMS – Hour, Minute, Seconds – by Romain Gauthier is a perfect blend of the traditional and the contemporary watch making. Hours and minutes are clearly legible in the large sub-dial, while cut-outs in the main dial reveal the intricate workings of the precision micro-mechanics of the in-house manufacture movement beneath. The visible oscillating balance wheel at 7 o’clock and open seconds’ wheel at 5 o’clock add vibrancy and animation to an already rich visual experience of mechanics, texture, colour and composition.

The dial of the Prestige HMS is a series of circles within circles. Working from the outside in, we have a chapter ring on a band around the perimeter of the dial. Inside that there is the off-centre sub-dial of the hours and minutes, its centre a harmonious composite of the engraved R. Gauthier logo on light grey, anthracite sun-ray guilloche radiating outwards and an opening allowing visual access to the movement below. A semi-circular ring arcs over the lower portion of the hour/minute sub-dial and indicates the seconds.
The elegant 41mm diameter case is distinguished by clean, unbroken lines around its full case perimeter and it is the remarkable absence of a crown that reveals just how special the movement is. Placing the crown on the back increases winding efficiency and water resistance also reduces wear and stress of components. The large-diameter flat crown enables the watch to be easily wound, even while on the wrist.

The movement was entirely conceived, developed, designed, produced, assembled and regulated by Manufacture Romain Gauthier. Virtually every component bears Roman Gauthier's distinctive touch: from the Vallée de Joux style finger bridges that catch both the light and the eye with their seductive polished curves; the bespoke gear wheels with their circular arms; the polished screw heads with their distinctive S-slot; the delicate balance wheel with its distinctive curved arms and calibrated eccentric weights has been designed and manufactured by Romain Gauthier; and right down to the triangular pallet lever (a Romain Gauthier invention). In fact, the only components not designed by Romain Gauthier in the movement are the mainspring, balance spring and jewels (and even the latter are oversized to his specifications).

Prestige HMS is available in a 41mm diameter red gold, white gold or platinum case and a 43mm titanium case

Technical details
Off-centre hours, minutes and small seconds

Case and strap
Case materials: red gold, white gold, platinum or titanium
Dimensions: 41mm x 12.1, 43mm x 12.1 (titanium)
Water resistance: 10m /1 atm / 30’
Strap and buckle: alligator leather hand-stitched in Switzerland with pin buckle in metal to match the case.

In-house manufacture movement Calibre HMS
Power reserve: 60 hours
Number of jewels: 22
Number of components: 128
Balance frequency: 28,800 bph / 4Hz
Fine finishing including hand polished screws and jewel countersinks; Geneva waves, hand bevelled and polished bridges.

Friday, February 15, 2013

ZENITH – New El Primero Tourbillon Chronograph

Swiss luxury watch brand ZENITH offers their new 44 mm diameter Tourbillon Chronograph, the tourbillon combined with a chronograph caliber with a calendar – another watchmaking complication – and a high frequency, a third challenge. It is the only watch on the market with such a complex mechanism, aiming to attain the most precise chronometric performance possible.

This tourbillon is unique in more than one way: it shows off its rotating carriage in the upper left-hand part of the dial, including a built-in calendar. This asymmetry aesthetically highlights the tourbillon’s mechanism, visible through an opening in the dial, while maintaining fine proportions and elegant lines. The date is displayed – in a patented system – by means of a disk around the circumference of the carriage.
The El Primero chronograph’s automatic calibre is the heart of the movement. While the high frequency assigned to this exceptional motor generates greater precision, it also demands increased power. To protect performance, ZENITH designers have developed an in-line escapement that shifts the balance spring to the outer edge of the rotating carriage. The result is a tourbillon and a high-frequency automatic chronograph with over 50 hours of power reserve. The calibre is composed of 381 components, including 67 for the rotating carriage.
The tourbillon comes in two models: steel or rose gold, with counters at three and six o’clock. The seconds hand in the tourbillon carriage rotates with it in 60 seconds. A true mechanical masterpiece and a technical exploit, to date, the ZENITH tourbillon is the only one to beat at a high frequency, with a quarter more vibrations of its balance than other constructions.
Let us examine the unique characteristics of the ZENITH tourbillon. The case’s middle is formed using a double stamping process, which creates one curve at a time along the length and depth. The olivette makes it easier to grasp the crown. The magic of the calibre in movement can be seen through the Sapphire glass.
Technical details
Model: New 44 mm diameter Tourbillon Chronograph
Automatic movement with the unique and patented Date around Tourbillon carriage
El Primero 4035 D Caliber: 381 Components, 35 jewels & 36’000 VpH


• El Primero 4035 D, Automatic
• Height: 7.55 mm
• Components: 381
• Jewels: 35
• Frequency: 36’000 VpH - (5 Hz)
• Power reserve: min. 50 hours
• Finishings: 18 carat Gold or metal oscillating weight with «Côtes de Genève» pattern.
• Caliber: 16 ½ ``` (Diameter : 37 mm)

Hours and minutes in the center

Central Second hand
30-minute counter at 3 o’clock
12-hour counter at 6 o’clock

• Tourbillon:
The carriage is positioned at 11 o’clock
The carriage makes one turn per minute
The small second is on the carriage
The date is positioned around the Carriage

Case, Dial & Hands
• Material: Rose Gold or Stainless Steel
• Crystal: Box-form Sapphire glass with anti-reflection treatment on both sides
• Case-back: Transparent Sapphire glass
• Water-resistance: 10 ATM
• Dial: Black Sunray or Silver Sunray
• Hands: Rhodium Faceted with Superluminova SLN C1 or Gold plated for Rose Gold version
• Case Diameter: 44 mm
• Opening Diameter: 39 mm
• Indexes: Rhodium Faceted with Superluminova SLN C1 or Gold plated for Rose Gold version

Strap & Buckle
Alligator Leather strap lined with a Rubber protection available also on triple folding buckle

Alpina Sailing Yachttimer Countdown

Swiss watchmaker Alpina has announced the launch of a new Sailing Yachttimer model which fits perfectly, both on the wrist of the owner and in the world of yacht racing. The Sailing Yachttimer Countdown comes with a host of features that makes it ideal for those who participate in maritime racing.

The wide, 44 mm diameter stainless steel case surrounds the impressive black face, which in turn contrasts beautifully with the luminous white hour and minute hands. And because when you’re racing yachts, it’s the seconds as opposed to the minutes that really count, the Yachttimer Countown’s triangular, fluorescent orange second hand truly stands out and is especially easy to read. The sapphire crystal case back allows an amazing view of the intricate AL-880 caliber.
Additional features found on the Yachttimer Countdown include countdown windows. The countdown to the start of any yacht race is the time when pulses quicken, muscles tense and all senses seem to become sharper and more finely focused. The Yachttimer has countdown windows from 10 to 1, leading to the fluorescent START indicator, when the action really begins.

The sapphire compass bezel turns in only one direction, to help eliminate the mistakes that can be caused by bezels which turn in both directions. As you would expect from any Alpina sport watch, the Yachttimer Countdown is water resistant to a depth of 30 atmospheres, or 300 metres below sea level. With a view to both functionality and style, the black rubber strap can easily be replaced by the optional metal and metal mesh bracelets. Alpina will present each of these new limited edition (just 8,888 pieces will be produced) watches in a specially designed gift box, which also contains a stunning, miniature Extreme 40 yacht.

Technical details
Model: Sailing Yachttimer Countdown
Reference: AL-880LBG4V6
Delivered in a special gift box with an Extreme 40 boat miniature

Automatic with yacht timer function, caliber AL-880
PVD Black coated Alpina rotor

Hours, minutes, seconds, yacht timer function.

Stainless steel case, 44 mm diameter
Sapphire crystal, see-through case back
Unidirectional turning sapphire compass bezel
30 ATM Water-resistant

Black dial, countdown luminous minute indication
Coutndown windows from 0’ to 4’, with fluorescent START indication
White luminous hands with fluorescent orange triangle second’s hand

Black rubber strap (metal bracelet and mesh bracelet available as spare parts)

Girard-Perregaux 1966 Small Seconds and Date

Since its creation, the models of Girard-Perregaux’s 1966 collection have had a timeless appeal. This year, the magic continues with the latest watch featuring a date and a small second display at 9 o’clock. This simple, yet elegant timepiece is equipped with state of the art GP01890-0003 automatic movement

The inspiration is classic yet expressive of its belonging to the modern world. With its pure lines, its elegance is revealed in the attention to detail. The meticulous and subtle finishing draws on all the specialist expertise of the brand’s watchmakers and craftsmen.
The aesthetic is softened by the case, curved dial and a slightly spherical sapphire glass. The pink gold 41mm-diameter case boasts a diamond-polished sloping bezel which enhances its finesse. The applied hour markers which hem the dial have faceted ends to mark the slope.
Under the foliate hands, the small second adopts a diamond-cut lattice which gives it depth, while the date sits opposite it at 3 o’clock.  The Girard-Perregaux 1966 Small Second and Date watch is available in two versions of the dial, one in silvered opaline and the other in cognac with the sheen of a sun-brushed finish.
The case’s sapphire glass on the case back opens onto the automatic mechanical caliber GP01890-0003, designed in the Manufacture’s R&D department, entirely made and assembled in its workshops. With its 54 hours power reserve, it winds itself with the help of its pink gold  rotor.
Technical details
Model: Girard-Perregaux 1966 Small Seconds and Date

49543-52-131-BKBA (silvered opaline dial)
49543-52-B31-BK6A (cognac-colored dial)

Case in pink gold
Diameter: 41.00 mm
Glass: anti-reflective sapphire
Case back: sapphire crystal
Water resistance: 30 meters

Girard-Perregaux Movement GP01890-0003
Automatic mechanical movement
Caliber: 13 ¼ ’’’
Frequency: 28.800 Vib/h (4 Hz)
Power reserve: min. 54 hours
Jewels: 28
Functions: hour, minute, date, small second

Alligator strap available in brown or black
Folding buckle in pink gold

CINEMATOGRAPHE 1895 – Swiss Watch Brand Inspired from the Cinema & its History

Founded by Pierre-Alain Gilliéron, CINEMATOGRAPHE 1895 is a new Swiss watch brand inspired from the movies and the history of Cinema. The Swiss watch manufacture CINEMATOGRAPHE 1895 is dedicated to the history of 35mm film. 1895 is the year of the first theatrical release of the Lumière brothers in Paris and CINEMATOGRAPHE (Cinematograph) was the projector invented to pass the 35 mm film.

The mission of the brand is to create Swiss made timepieces inspired from the movies of world cinema, such as Hollywood and Bollywood (Indian Film industry). Since, cinema is the most popular form of entertainment; Pierre-Alain Gilliéron wanted to create a time wear brand inspired from the film world. Bollywood is the one of the largest film industries in the world attracts more than millions people, who enjoy Indian films. CINEMATOGRAPHE 1895 has also plans to create watch models named inspired by Bollywood.
As the most recent entrant to the Swiss watch making industry, the brand CINEMATOGRAPHE 1895 is looking for business partnerships especially for emerging markets such as India. Interested people may contact Pierre-Alain Gilliéron, who is the founding member and the CEO of the brand.

The CINEMATOGRAPHE 1895 factory is located in Saignelégier Watch Valley, Switzerland.

Stay with us for more details

CARBON8 – The Radically Engineered Watches!

Founded in 2010, the CARBON8 is relatively a new mechanical watch brand. Tamas Szabados and Janos Palinkas, the founders of this small manufacture have the passion about speed, exotic sports-cars and luxurious timepieces. The passion of the founders has driven the brand on the way of making fine timepieces with dynamic and really contemporary design. The CARBON8 makes use of finest materials and the most reliable base movements such as ETA. The timepieces are inspired from the state of the art engines of world’s greatest sports cars.CARBON8 offers these exceptionally engineered timepieces for both men and women.The current CARBON8 collection consists of Open Engine, RS GS4, RS CH and RALLY PACK models

The Carbon8 Open Engine model has the unquestionable sporty style, the high performance and the contemporary art of watch-making in its DNA. The outstanding technical solutions and the eye-catching design make the Open Engines watches the most desirable models of the Carbon8 collection. These timepieces always get special attention from the watchmakers of the Carbon8 workshop, as the Open Engine models are the ultimate „sports-cars” of the Carbon8 team.

Movement: CC No.1S hand winding mechanical (base: ETA 6497), open movement with C8 logo, mainplate with black coating.
Power reserve: min.42 hours
Functions: Hours, minutes, small second
Vibration: 18.000 v.p.h
Jewel: 17 jewels
Case: only in solid 18 carat gold
Dial: numbers and indexes are made of carbon fiber. The plate on the dial is made of 18 carat white gold.
Bracelet: regular or exotic leather strap
Water resistance: 100 meters (330 feet)
Crown: screwed in, two gaskets
Back: glass back, two gaskets
Diameter: 47 mm

The CARBON8 RS GS41model is dedicated to feminine wrists. The new model of the Carbon8 workshop made for 2013. This spectacular timepiece has combined the sporty spirit of the Racing Spirit collection and the advanced technical solutions, such as the 0.4 mm thick mineral crystal dial, or the blackened main-plate. The Racing Spirit GS41 model is the right choice for exceptional women. (There are 14 special pieces of the RS GS41 model, dedicated to the Valentine's Day.)

Movement: CC No.2 manual winding mechanical (base: ETA 6497)
Power reserve: min.42 hours
Functions: Hours, minutes, small second
Vibration: 18.000 v.p.h
Jewel: 17 jewels
Case: stainless steel or solid 18 carat gold
Dial: numbers and indexes are made of carbon fiber. The plate and the shield on the dial are made of 18 carat white gold.
Bracelet: regular or exotic leather strap
Water resistance: 100 meters (330 feet)
Crown: screwed in, two gaskets
Back: glass back, two gaskets
Diameter: 41mm

The dial of this model is made of natural carbon fiber, and the model has an extremely sporty, dashboard-style look. Beside these features there is one more thing which makes the “Racing Spirit CHR” collection recognizable at the first sight. The watchmakers of the C8 workshop have modified the movement of this timepiece with the chronograph function.
Movement: CC No.3 automatic winding mechanical (base: ETA 7750)
Power reserve: min.42 hours
Functions: Hours, minutes, small second
Vibration: 28.800 v.p.h
Jewel: 25 jewels Case: stainless steel or solid 18 carat gold
Dial: genuine carbon fiber, numbers and indexes are also made of carbon fiber. The plate and the shield on the dial are made of 18 carat white gold.
Bracelet: regular or exotic leather strap
Water resistance: 100 meters (330 feet)
Crown: screwed in, two gaskets
Back: glass back, two gaskets
Diameter: 47 mm

The CARBON8RALLY PACK is a stopwatch you can wear on your wrist in optimal position is very important instrument for the motorsport fans. This optional instrument has been tested by racing car pilots in cooperation with watchmaker specialists of the Carbon8 manufacture. This wrist instrument can be attached to any Carbon8 timepiece.
Movement: Hand winding mechanical stopwatch
Functions: 60 seconds main dial and 30 minutes subdial
Jewel: 17 jewels
Case: stainless steel or solid 18 carat gold
Crown: star-, stop- and zero function
Back: glass back
Diameter: 47 mm

deLaCour - The City Cadet II "Sun and Love" Limited Edition

The City Cadet II has been refined; its case edges and thickness have been reduced, giving this timepiece more sophistication and style. An inner bezel around the perimeter of the dial accentuates the beauty of this watch. The back has a smoky sapphire crystal which allows the wearer to admire its automatic movement.
 The City Cadet II "Sun and Love" is the subtle fusion of two symbols in perfect harmony. The bezel of the watch is set to the end of the lugs. The inner bezel is set with diamonds and accentuates the glow of the dial. The City Cadet "Sun and Love" is also available in rose gold.
Technical Details
Model:The City Cadet II "Sun and Love" Limited Edition
Dimensions: 42 x 41 x 12 mm
Case Material: Rose Gold with diamonds
Crystal: Sapphire and a smoky sapphire back
Movement: Automatic DC 251
Power Reserve: 36 hours
Functions/Dial: Dual time, day and date indicator
Bracelet: Hand-stitched crocodile
Limited Edition

Thursday, February 14, 2013

OMEGA Boutique - Wangfujing Department Store, Beijing

OMEGA’s newest boutique in Beijing Wangfujing Department Store welcomes customers to discover the brand’s line of exquisite watch collections, high-quality leather products and stunning jewellery pieces in a luxurious and comfortable shopping atmosphere.  At this new OMEGA boutique, visitors have the opportunity to see the full range of men's and women's watches from the main watch families Constellation, Seamaster, Speedmaster and De Ville. They will also discover exclusive models that are only available in the brand's boutiques.
OMEGA Boutique
Beijing Wangfujing Department Store
No. 255, Wangfujing Street
100006 Beijing

Opening hours:
Mon - Sun 10:00am - 10:00pm

Blancpain – New Chronograph Large Date for Ladies

A pioneer since 1930 in the creation of ladies’ watches equipped with self-winding movements, Blancpain pursues this path and regularly introduces models developed for women sensitive to watchmaking complications. Loyal to tradition, the new Chronograph Large Date associates a dainty mother-of-pearl face and a self-winding heart with several complications within a model featuring generous gem-set lines.

Right at first glance, the shimmering mother-of-pearl dial surrounded by a minute track reveals a two-part composition delineated by two waves of 17 variously sized diamonds rippling out from the centre with its chronograph seconds hand. At 12 o’clock the off-centred time display featuring Roman hour and minute numerals on a mother-of-pearl subdial creates a dynamic counterpoint to the Arabic numerals on the chronograph counters; while the double-disc large date display appears through twin apertures 6 o’clock.
The new Chronograph Large Date houses Blancpain Calibre 26F8G, a mechanical selfwinding movement composed of 495 parts. The 38.6 mm-diameter case in 18-carat red gold/white gold set with 40 diamonds is water-resistant to 3 bar. Its sapphire back provides an opportunity to admire the finishing lavished on all its parts and reflecting that of all Blancpain movements, as well as to admire the graceful femininity of the petal shaped oscillating weight. The crown is set with a diamond. This model, available in red gold/white gold and steel versions, is fitted with a white ostrich leather strap and also comes complete with a second strap in a different colour and material.
Women's Collection, Chronograph Large Date, off-centred hour,
white mother-of-pearl dial set with diamonds, self-winding

18-carat red gold/ white gold or Steel
Carat weight (including dial & case): 2.235
Sapphire crystal back

Calibre  26F8G
Power-reserve in hours: 40
Rubies: 44
Components: 495

Wednesday, February 13, 2013

IWC Boutique - Bal Harbour Shops, Miami

Opened on 20 November 2012, the Swiss watch manufacturer IWC Schaffhausen’s latest boutique in Miami is located at the most luxurious shopping mall, Bal Harbour Shops. Known worldwide for its ambiance and luxury, the expansive Bal Harbour Shops offer discerning customers the ultimate tropical setting for luxury shopping abundant with lush vegetation and water features.
The brand was in fact founded by an American, Florentine Ariosto Jones, in 1868. The new Bal Harbour boutique is not only a high profile retail location for the company’s much coveted timepieces, but also an expression of its core values of innovation and engineering excellence. The boutique, designed by IWC’s in-house team of architects and designers, reflects IWC’s spirit and philosophy. Each of the company’s six watch families is displayed within the unique architectural envelope. The boutique features a mix of dark woods, set off against touches of white and chrome, reflecting the architectural style of its modern colonial surroundings.
Every attention is given to fine detailing and craftsmanship, which further emphasizes the technical pioneering spirit for which IWC is globally renowned. A unique attraction for visitors is the range of special editions available exclusively in IWC boutiques. The experience of acquiring an IWC timepiece provides long lasting excitement, but it becomes that much more extraordinary when customers are able to obtain an extremely rare model.

During the opening ceremony, IWC’s Brand President of North America, Gianfranco D’Attis, welcomed special guest Miami Heat’s Ray Allen and guests to the fête to toast IWC’s third US boutique. Guests of the brand attended the event which supported NBA All-Star Ray Allen’s charity The Ray of Hope Foundation.

The Ray of Hope Foundation, established by NBA All-Star Ray Allen, assists with sportsrelated and community-based programs and provides avenues of opportunity through which our youth can “hope” to realize their full potential. The charity works to provide children in low income areas with safe and productive activities, to help young students build greater self-esteem. The foundation is focused on continuing its positive work and becoming a constructive force across the country.

Boutique Address
IWC Boutique
Bal Harbour Shops
9700 Collins Ave
Bal Harbour, FL 33154
Tel. +1 (305) 909 6935

IWC Boutique - Rue de la Paix, Paris

Opened in 2012, IWC’s first Parisian boutique located in the heart of the prestigious Rue de la Paix is a perfect address in the world of luxury watchmaking. Located between the notorious Place Vendôme and the majestic opera Palais Garnier, the legendary Rue de la Paix is the emblem of French luxury.

Recognized around the world as being one of the most refined streets of the French capital, the address sparks desire among buyers and has hosted the biggest names in the watchmaking and jewellery industries since the early nineteenth century. Having cemented its reputation at number 15, IWC Schaffhausen is making a name for itself in the Parisian watchmaking world and, with its new boutique, invites visitors on a fascinating journey through sky and sea into the multifaceted universe of its famous watch families.
The architecture of the new boutique is based on the founding values of IWC and is an expression of its innovative and engineering excellence. Designed by IWC’s in-house architects, the boutique welcomes clients in a modern space with an emotional ambiance which brings the company’s spirit and philosophy to life. The elegant showroom with a masculine and minimalist feel is a universe combining chrome, brushed metal and wood.

In the entrance area the eye is drawn to the central element of the room: in a display, IWC’s milestones in Haute Horlogerie are presented and include complications such as the tourbillon, the minute repeater and the perpetual calendar, as well as skeletonized masterpieces. A spacious lounge leads visitors to discover the Portuguese watches with their history of navigation, the fascination of aviation that accompanies the Pilot’s Watches or the Da Vinci family which represents the world of ingenuity.

Guests are invited to immerse themselves in the underwater world of the Aquatimer diver’s watches and to explore the identity of the Ingenieur’s world of engineering. Finally, a trip to the picturesque little harbour town that lends its name to the Portofino watch family shows the inspiring and swinging world of the Italian way of life of the Fifties and the Sixties.
As it was built respecting all of the IWC values, this boutique evokes the soul of different watch families, of which each is carefully placed in an area with a unique decor, resulting in a complete immersion into their different universes. The mezzanine floor provides a spectacular view of the watch families displayed on the ground level. Further along it radiates a unique atmosphere with a generous lounge. The boutique invites visitors on a journey to the heart of the many aspects of the brand.
The grand opening on 20 September 2012 was celebrated with an intimate and emotional soirée. An exclusive dinner, prepared by the famous Hôtel de Crillon head chef Christopher Hache, was held at the private villa of music producer Serge Khalifa. The evening was rounded off with a performance by the cosmopolitan bluesman Keziah Jones. After exploring the emotional ambiance of the new boutique, which brings IWC’s spirit and philosophy to life, the guests were taken to a private villa. For one night only, the renowned head chef Christopher Hache left his kitchens at the Hôtel de Crillon in order to orchestrate an unforgettable dinner.

The villa’s owner, music producer Serge Khalifa, who hosted musicians like Johnny Hallyday, Jamie Cullum, Duffy and Mika, underlined the exclusive and authentic atmosphere by presenting his recording studio and relating some stories about famous artists who had performed there. Even in the library, the mythical spirit of music could be perceived through the dedicated vinyl records from Clapton, Morrison, Hendrix and Lennon.

To round off the exclusive evening, Arnaud Miara, Director of IWC France, handed over the stage to famous Nigerian bluesman Keziah Jones. From playing in the Parisian subway at the beginning of the 1990s, he went on to star at some of the best-known venues in the world. His stunning individual style – a mix between blues, soul music and funk – has allowed him to win the hearts of millions. IWC’s guests were enthralled by the intimate performance by the singer-songwriter and guitarist, and enjoyed the unique atmosphere of the event, which reflected the mission of the IWC boutique itself: namely to provide customers with best-in-class service and unforgettable experiences.

Boutique address
IWC boutique Paris
15, rue de la Paix
75002 Paris
Tel. +33 (0)1 58 18 14 98

IWC Boutique - Galaxy Macau Resort, Macau

Swiss luxury watch brand IWC Schaffhausen opened its boutique in Galaxy Macau Resort in 2012, a world renowned tourist destination that attracts a discerning and affluent clientele, among them many watch enthusiasts and collectors. Often called the Asian Las Vegas, Macau’s world-class resorts and spectacular architecture make it a premier destination well suited to a leading luxury watch brand. IWC’s handcrafted masterpieces of Haute Horlogerie combine supreme precision with exclusive design and are ideally suited to the resort’s discerning clientele.

After the great Portuguese explorer Vasco da Gama completed his historical trip to India in the 15th century, many of his compatriots followed suit and settled in the Orient, one of the most popular destinations being the island of Macau. In 1939, IWC Schaffhausen made its first watches to order for two importers from Lisbon and Porto – hence the name “Portuguese” – and has since maintained close links with the country’s rich history of seafaring.

Macau’s connections with Portugal’s marine heritage make it an ideal location for an IWC boutique. The new luxury premises in Macau feature a comprehensive collection of IWC watches and aim to give customers a unique, high-quality service experience.
The brainchild of IWC’s own interior designers, the boutique seamlessly combines modern design cues and timeless features in a luxurious but highly functional setting. The store’s striking facade invites customers to discover the world of the Portuguese watches and the world of marine navigation together with the legendary Pilot’s Watch family and its elite TOP GUN models.

The latter are showcased with aviation style decor in a spacious but intimate lounge area, which also displays the Da Vinci collection, IWC’s tribute to the Renaissance’s all-round genius and his lifelong passion for the precise measurement of time.

The journey continues into the corporate area to include the Aquatimer diver’s watch family and the Ingenieur, engineered to master extreme conditions. The Portofino family completes the unique display of all watch families, encapsulating Italian lifestyle at its best. Like IWC boutiques the world over, the new Galaxy Macau boutique offers an inspiring voyage of discovery into the multifaceted world of a leading manufacturer of luxury timepieces.

Boutique address
IWC Boutique Macau
Shop G42A, Ground Floor
Galaxy Macau resort,
Estrada da Baía de Nossa Senhora
da Esperança Cotai, 

Macau, China
Phone +852 2829 2729

IWC Boutique – Bahnhofstrasse 61, Zürich, Switzerland

Opened in 2012, IWC Schaffhausen’s new boutique at Bahnhofstrasse 61 in Zurich underscores the importance of the domestic market to the renowned watch manufacturer, and provides its fabulous timepieces with a fitting home in a top-class location.

Visitors are invited to discover the fascinating worlds that surround the six watch families from IWC together with the world of watchmaking and the fascination of Haute Horlogerie.  Visitors can look forward to viewing not only an extensive collection but also the very special models that are available only from IWC’s own boutiques.

With a sales area of around 60 square metres at their disposal, IWC’s own interior designers have created an atmosphere that embodies the watches’ clear-cut design and the philosophy of engineering and innovation associated with the IWC brand. Dark wood, glass, chrome, leather and polished aluminium underline the brand’s technical aspirations and, combined together, create an atmosphere that is both elegant and inviting.

 The prestigious premises, built in 1909, provide a fitting, tradition-steeped setting for IWC’s watch families – the Pilot’s Watches, Portuguese, Ingenieur, Aquatimer, Da Vinci and Portofino –, whose roots likewise go way back into the 20th century.

IWC Schaffhausen’s new display window concept underlines the importance of the themed worlds that go hand in hand with its watch families. These include the history of aviation, on which the Pilot’s Watches are founded, the Aquatimer diver’s watch family, which takes us on a fascinating voyage to the depths of the world’s oceans, and the Da Vinci collection, a tribute to the eponymous universal genius of the Italian Renaissance.

The Ingenieur models encapsulate advanced technology and engineering, while the picturesque little town of Portofino, which acted as magnet to the biggest names in show business in the 1950s and 1960s, provides the name for another much-loved watch family. But taking pride of place in the first window displays at Bahnhofstrasse 61 is the Pilot’s Watch line, which was completely revised in 2012 and extended to include the five models of the TOP GUN collection. A variety of larger-than-life animated cockpit instruments and a simulated horizon provide a technically inspired backdrop to the popular Pilot’s Watches.

Boutique address
IWC Boutique Zürich
Bahnhofstrasse 61
8001 Zurich
Tel. +41 (0)44 211 00 55

IWC Boutique - Taipei 101 Mall, Taipei, Taiwan

Few years ago, in the exclusive setting of Taipei 101, Swiss luxury watch brand IWC opened the doors of a boutique with a select range of handcrafted masterpieces exemplifying fine watchmaking at its best. In 2012, the Taipei boutique has undergone a metamorphosis and emerged to herald a new era for IWC in Taipei. A grand reopening to celebrate the occasion was attended by more than 100 guests and VIPs including actor Jerry Yan and models Shatina Chen and Liya Wang.

Imposing its majestic presence on the city skyline, Taipei 101 is the hallmark architectural feature of one of Asia’s most dynamic capitals. Apart from being the holder of several world records, the edifice houses a shopping mall that is home to some of the world’s most desirable and exclusive brands.

In keeping with its strictly defined corporate values, IWC has conjured up an ambiance that harmonizes perfectly with the brand’s boutiques in other similarly luxurious settings worldwide and expresses its innovative design and engineering prowess. Conceived and designed by IWC’s in-house team of architects and designers, the boutique is fitted out with sumptuous dark woods and top-quality materials that create an elegant but welcoming atmosphere and bring the company’s spirit and philosophy vividly to life.

Customers entering the boutique are welcomed by a glossy black glass facade that segues smoothly into a series of fabulous displays showcasing the six families of the IWC collection.
These include some of the outstanding milestones in IWC’s history: the Portuguese with its rich heritage in navigation; the Da Vinci, IWC’s tribute to the universal Renaissance genius; the Ingenieur, a reliable companion on expeditions to the ends of the earth; the Aquatimer, created specially for divers; the Portofino, inspired by Italian-style dolce vita; and the ever-popular Pilot’s Watches. Apart from these watch families, a range of boutique exclusive editions is also available for customers to further explore the brand.

Boutique address
IWC Taipei 101 Boutique
2F, Taipei 101 Mall, No. 45, Shihu Rd.,
Taipei, Taiwan, R.O.C.
Tel. +886 2 8101 8255

Jaeger-LeCoultre Grande Reverso Lady Ultra Thin dressed by Valextra for St. Valentine’s Day

Keeping pace with trends, Jaeger-LeCoultre dresses its Grande Reverso Lady Ultra Thin with a double-tour strap by Valextra in new season’s colors. A red “ribes”, green “muschio” or beige “cannetè” strap will accentuate the Reverso’s unique and elegant look, turning it into a trendy accessory. Three new color bracelets will be available at Jaeger-LeCoultre boutiques around the world starting from St. Valentine’s Day in February 2013.

The Grande Reverso Lady Ultra Thin, a model paying homage to women’s dreams, remains faithful to the very essence of the timeless classic Reverso watch, embodying an ideal blend of Art Deco style and elegance. Wearing the Grande Reverso Lady Ultra Thin expresses a certain vision of luxury, of glamour and appreciation for high-end watchmaking. It also conveys a taste for an independent attitude and for self-affirmation.
The Reverso watch provides a unique space for personalization through engraving and gem-setting. There is an infinite variety of motifs that may be used to personalize a Reverso, including initials, a drawing, a lucky number or a portrait. A wealth of exceptional moments immortalized in a watch that is uniquely able to establish intimate emotional ties with the person who wears it day after day.

Sharing the same vision of creativity, Jaeger-LeCoultre, the reference in Swiss fine watchmaking, and Valextra, an internationally renowned luxury Maison, keep creating unique accessories for ladies expressing luxury in every detail and crafted with utmost care. The two Maisons started their collaboration in 2012 issuing the first totally new double-tour bracelet for the ladies’ Reverso. Later on, a Jaeger-LeCoultre Rendez-Vous Clutch by Valextra was presented as a unique way to wear one’s watch.

A leader in the luxury leather goods sector, Valextra was founded in Milan in 1937 and owes its success to its founder Giovanni Fontana, a far-sighted man with great entrepreneurial flair and the capacity to transform a vision into a creative idea.

Specializing in leather products with distinctive shapes designed for the comfort of sophisticated and cosmopolitan travelers, Valextra, during its history, became an internationally renowned luxury Maison and its name synonymous with a timeless style, challenging trends, exquisite craftsmanship: most of its creations became historical bestsellers, some being celebrated as icons of design in various museums of modern art worldwide, such as the famous travel piece the “24h ”, awarded the prestigious “Compasso d’Oro” Prize in 1954 and which was entrusted in history the name "24 Hour Bag”.

Being faithful to the spirit of Giovanni Fontana, today Valextra interprets the times and develops products by means of an ancient art, responding to the needs of the moment and in continuous synergy, combining tradition and innovation, supreme quality and functionality to its essentially linear and elegant forms. A proverbial quality guaranteed by the finely skilled craftsmen who are able to modernise whilst maintaining a respect for tradition.

Today Valextra is distributed in Italy, Europe, Japan, South Korea and USA through a network of flagship stores and shop in shops.

IWC Boutique - São Paulo, Brazil

Swiss luxury watch brand IWC Schaffhausen inaugurated their first Brazilian boutique in the month of November 2012 in São Paulo. The luxury watch manufacture celebrated the grand opening of this boutique in the luxury shopping mall, JK Iguatemi in São Paulo. The event offered a night full of entertainment, with special guest and Friend of the Brand, soccer superstar Luís Figo, as well as actor Murilo Benicio, in attendance. Throughout the night, fans of good music were also treated to the sounds of renowned Dj Marina Diniz.

Many would say that São Paulo is the essence of modernity and seemingly the perfect place to unveil the very first IWC boutique in all of South America. The boutique offers guests a journey into the charming worlds that surround IWC’s watch families, together with the allure of watchmaking and haute horlogerie.
The warm and exquisite ambience was achieved through meticulous designs with an emphasis on details including dark wood, polished metals, chrome accents, and leather, all effortlessly reflecting the brand’s philosophy and craftsmanship. With the promise of exceptional service to add to its already fascinating atmosphere, IWC’s new boutique offers a supreme shopping experience to all of its customers.

Guests had the chance to view IWC’s extensive collection, along with a timepiece limited to 25 pieces, the Big Pilot’s Watch Perpetual Calendar Boutique Edition Brazil in rose gold, exclusively available at the new boutique.

Boutique Address
IWC Boutique
Shopping JK Iguatemi
Av. Presidente Juscelino Kubitschek, 2041 –Loja 128
Vila Olímpia
São Paulo

IWC Boutique - Etihad Towers, Abu Dhabi

The brand’s multifaceted watch families and the selected editions available exclusively from IWC boutiques have found a new home in the UAE capital’s first stand-alone, high-end luxury shopping destination, Avenue at Etihad Towers. Transforming the skyline of the United Arab Emirates capital, Etihad Towers is the latest awe-inspiring landmark on the famed Abu Dhabi Corniche and an ideal home for the new IWC boutique.

Abu Dhabi is already well established as one of the most exclusive destinations for up market holidaymakers and offers a wealth of shopping opportunities for even the most discerning clientele. Furthermore, various museums, exhibitions and high class sport events, like the Formula 1 Etihad Airways Abu Dhabi Grand Prix, make the city a cultural hot spot in the region.
IWC inaugurated their Abu Dhabi boutique on 05 Nov 2012 The inaugural event was held in the presence of His Excellency Nasser Al-Nowais, Chairman of AMS (Aswaq Management & Services), who along with other distinguished guests enjoyed an exclusive presentation of the Portuguese Sidérale Scafusia. The new home of IWC’s timepieces was now officially celebrated together with His Excellency Nasser Al-Nowais, Chairman of AMS, who joined the inauguration event together with Hannes Pantli, Member of the Board of Directors of IWC Schaffhausen, and Maxime Ferté, IWC Brand Director for the Middle East. After the ribbon-cutting ceremony, guests were issued with an exclusive invitation to discover the universes of the IWC watch families in their new setting.

To celebrate the opening of the new boutique, an exclusive presentation of IWC’s most complicated mechanical timepiece, the Portuguese Sidérale Scafusia (Ref. 5041), was held in Jumeirah at Etihad Towers for the guests in attendance. Over 500 individual components work together in faultless synchronized unison, from the patented constant-force tourbillon escapement to the gear train, culminating in the display of solar and sidereal time, twilight, sunrise and sunset, and the constantly changing view of the visible stars and constellations from the customer’s own horizon.

The IWC Boutique Abu Dhabi also features other exclusive timepieces such as the Portuguese Tourbillon Mystère Rétrograde (Ref.5044) which is equipped with the IWC 51900 calibre. Its retrograde date display is an original complication and together with the flying tourbillon at “12 o’clock” an optical highlight. Apart from the full collection, the new boutique in Avenue at Etihad Towers offers a range of watches exclusively available in IWC boutiques.
True to its corporate identity, IWC has created a homogeneous ambience that unites the distinctive architecture and styling of the watch families. Superbly designed by IWC’s in-house architects, the boutique is fitted out with sumptuous dark woods and exquisite materials. These create an elegant but welcoming atmosphere in all areas of the store and invite customers to discover IWC’s watchmaking heritage and six fascinating product worlds. Guests entering the boutique are greeted by an eye-catching façade of shiny, black glass. This gives way to a series of stunning window displays showcasing the magnificent Portuguese collection and legendary Pilot’s Watch family. In pride of place is the exclusive and completely overhauled TOP GUN line, which spearheaded the relaunch of the Pilot’s Watch family at the SIHH in Geneva in 2012.

Visitors to the boutique embark on a fascinating journey through the history of aviation and some of its iconic figures with the Pilot’s Watches. Through the Portuguese collection, they learn about the importance of precision timekeeping to navigation and the significance of seafarers from Portugal in our exploration of the planet. With the Aquatimer family, they take the plunge into the deep and discover yet more adventure with the Ingenieur. The Da Vinci collection is a tribute to the eponymous all-round genius of Renaissance Italy, while the picturesque little harbour town Portofino lends its name to the sixth IWC watch family and mirrors another aspect of Italian culture: la dolce vita and the laid-back atmosphere that attracted the great and the good to the Ligurian coast in the Fifties and Sixties.
Apart from the standard collection, another major attraction for visitors is the range of editions exclusively available in IWC boutiques. The experience of acquiring an IWC timepiece is exciting enough in itself, but it assumes an extra dimension when customers know they have the chance to obtain a model that is extremely rare.

The opening of the Abu Dhabi boutique in Avenue at Etihad Towers marks yet another milestone in IWC Schaffhausen’s ongoing quest to provide customers, collectors and fans of the brand with the ultimate watchmaking experience, which is based on a unique combination of unmatched engineering and technology with outstanding design. This is underpinned by excellence in every aspect of IWC’s service offering and set against the impressive backdrop of IWC’s history and heritage.

As the world of IWC comes to life at the UAE capital’s first stand-alone, high-end luxury shopping destination, IWC Schaffhausen continues to enrich its legacy with its ongoing dedication to giving watch aficionados and enthusiasts the ultimate experience in watchmaking and craftsmanship.

Boutique address
IWC Boutique Abu Dhabi
Avenue at Etihad Towers
Podium 1, Tower 3
Abu Dhabi, United Arab Emirates
Phone +971 2 681 65 65

Tokyoflash Kisai OTO

LCD/LED Watch brand Tokyoflash Japan has just released its first sound sensitive equalizer watch, Kisai OTO.  OTO - which means 'sound' in Japanese, is the first watch design from Tokyoflash to feature a sound sensor. The integrated graphic equalizer display reacts to music and ambient sound creating a striking visual effect on your wrist. Customise to have time only, time and equalizer or equalizer only, to fit your environment. A digital LCD watch, the design has LED backlighting that light up to the beat.
Kisai OTO was originally a concept on the Tokyoflash Design Studio Blog submitted by Tokyoflash fan Sam Jerichow from Germany. Available in black anodised aluminium with a blue, green, red or amber display, Kisai OTO includes time, date and alarm, is a USB rechargeable design and is available at the special release price of $99 (€73, £62) until Thursday February 14th at 4pm (Japan time).
Each part of Kisai OTO has been individually designed and manufactured, including the case, strap and uniquely programmed display. Like all watches from Tokyoflash Japan it is a limited edition design which means that it is guaranteed to be an original watch that not many other people own.
Technical details
Displays the time and date
Alarm mode
Sound Sensor
Equalizer mode
LCD "always on" display
Sound sensitive LED light up function
LED night light
Aluminium case, stainless steel clasp
Adjustable aluminium strap
Minimum wrist size: 160 mm (approx.)
Maximum wrist size: 237 mm (approx.)
Case Dimensions: 57 mm x 39 mm x 16 mm
Ideally suited to larger wrists
Weight: 120 grams
Water resistance: 3ATM
Battery: PL402525 USB rechargeable battery
English instructions
One year warranty

Monday, February 11, 2013

IWC Schaffhausen - Big Pilot’s Watch Perpetual Calendar Boutique Edition (Ref. IW502639)

The red gold Big Pilot’s Watch Perpetual Calendar Boutique Edition comes with a perpetual calendar and the original 46.2-millimetre case diameter of the Big Pilot’s Watch launched exactly 10 years ago. An impressive time machine with a gold-plated dial featuring the time as well as displays for the date, day, month, year in four digits and double moon for the northern and southern hemispheres.
The 51614-calibre automatic movement has a 7-day power reserve. The time remaining is displayed on the watch dial. Equally unique and typical of IWC is the independent, mechanically programmed calendar with its complete, fourdigit year display, which will require no correction until the year 2100 and can be advanced, together with all the other calendar displays, in one-day steps via the crown. The Big Pilot’s Watch Perpetual Calendar Boutique Edition, the biggest of the three models in this special edition, also comes with a sapphire-glass back. It is limited to 250 pieces.
Technical details
Model: Big Pilot’s Watch Perpetual Calendar Boutique Edition 
Ref. IW502639

Big Pilot’s Watch in 18-carat red gold case. Independent, mechanically programmed perpetual calendar with four-digit year display, double moon display for the northern and southern hemispheres, automatic movement with Pellaton winding system, 7-day power reserve, hour and minute display, small hacking seconds, power reserve display, date display, display for day, month, year and moon sequence, rotor with an 18-carat “Probus Scafusia” gold medallion

Calibre 51614
Frequency: 21,600 A/h / 3 Hz
Jewels: 63
Power reserve: 7 days (168 h)
Winding: automatic

Materials: case and folding clasp in 18-carat 5N red gold, gold-plated dial, gold-plated, luminescent hands
Glass: sapphire, convex, antireflective coating on both sides
Back: transparent sapphire-glass back
Water-resistant: 6 bar
Diameter: 46.2 mm
Case height 16 mm
Limited to 250

IWC Boutique Exclusive Edition 2012
The Boutique Exclusive Edition from IWC brings together three successful and stunningly beautiful models in red gold. The exquisite timepieces are available in strictly limited editions exclusively from IWC boutiques. Three outstanding models – the Portuguese Hand-Wound Boutique Edition, the Ingenieur Automatic Boutique Edition and the Big Pilot’s Watch Perpetual Calendar Boutique Edition – will be issued in red gold: a small but all-important difference. All three models, as rare as they are beautiful, will be available exclusively from IWC boutiques from November 2012.

IWC Schaffhausen - Ingenieur Automatic Boutique Edition(Ref. IW323312)

The Ingenieur Automatic Boutique Edition recalls an exciting era in IWC’s history: during the late 1940s and early 1950s, the company’s legendary Technical Director Albert Pellaton developed the first IWC automatic movement with a pawl-winding system. The mechanism was named after him and is still used by IWC today.
The 80111 calibre, which replaced it several years ago and was developed specially for the modern versions of the Ingenieur, is now even more robust. It is also the driving force behind the Boutique Edition with its brown dial and red gold indices, and can be admired through the sapphire-glass back in the original Ingenieur’s 42.5-millimetre red gold case. This model is limited to 500 pieces.
Technical details
Model: Ingenieur Automatic Boutique Edition Ref. IW323312
A watch reminiscent of the first Ingenieur watches of 1955 with an IWC-manufactured 80111 calibre specially developed for the new Ingenieur collection with an automatic pawl-winding system and improved integrated shock-absorption system. Central hacking seconds stopped via the screw-in crown, date display

Calibre 80111
Frequency: 28,800 A/h / 4 Hz
Jewels: 28
Power reserve: 44 h
Winding: automatic

Materials: case and buckle in 18-carat 5N red gold, brown dial, appliqués in 5N red gold, gold-plated, luminescent hands
Glass:  sapphire, arched edge, antireflective coating on both sides
Back: transparent sapphire-glass back
Water-resistant: 12 bar
Diameter: 42.5 mm
Case height: 14.5 mm
Limited to 500

IWC Boutique Exclusive Edition 2012
The Boutique Exclusive Edition from IWC brings together three successful and stunningly beautiful models in red gold. The exquisite timepieces are available in strictly limited editions exclusively from IWC boutiques. Three outstanding models – the Portuguese Hand-Wound Boutique Edition, the Ingenieur Automatic Boutique Edition and the Big Pilot’s Watch Perpetual Calendar Boutique Edition – will be issued in red gold: a small but all-important difference. All three models, as rare as they are beautiful, will be available exclusively from IWC boutiques from November 2012.

IWC Schaffhausen - Portuguese Hand-Wound Boutique Edition (Ref. IW545409)

Introduced in November 2012 by IWC as a part of their Boutique Exclusive Edition, the Portuguese Hand-Wound Boutique Edition comes in a 44-millimetre Portuguese case fitted with the 98295 calibre. Back in 1939, its predecessor was the first pocket watch-sized model designed for the wrist. This model, with its unusual dimensions, unconventional movement and understated elegance, established a whole new genre in watch design.
The pocket watch movement of the Portuguese Hand- Wound Boutique Edition has seen further improvements but still includes many of the design cues found in the first movements developed by company founder F. A. Jones. These include an elongated index, which is used to set the effective length of the balance spring and extends from the balance cock over the three quarter plate. The watch, featuring a sapphire glass back, silver-plated dial, red gold Arabic numerals and slender “feuille” hands, will be limited to just one thousand pieces worldwide.
Technical details
Model: Portuguese Hand-Wound Boutique Edition (Ref. IW545409)

Portuguese Hand-Wound in a red gold case: in terms of style and technology, a modern reflection of the first Portuguese watches of 1939. The hand-wound 98295-calibre movement also includes stylistic references to the first F. A. Jones pocket watch movements, such as an elongated index and a three-quarter plate. Small hacking seconds at 6 o’clock stopped via the crown.

Calibre 98295
Frequency 18,000 A/h / 2.5 Hz
Jewels 18
Power reserve 46 h
Winding hand-wound

Case, dial & strap
case and buckle in 18-carat 5N red gold, silver-plated dial, appliqués in 5N red gold, gold-plated hands
Glass sapphire, arched edge, antireflective coating on both sides
Back transparent sapphire-glass back
Water-resistant 3 bar
Diameter 44 mm
Case height 10 mm
Limited to 1,000

IWC Boutique Exclusive Edition 2012
The Boutique Exclusive Edition 2012 from IWC brings together three successful and stunningly beautiful models in red gold. The exquisite timepieces are available in strictly limited editions exclusively from IWC boutiques. Three outstanding models – the Portuguese Hand-Wound Boutique Edition, the Ingenieur Automatic Boutique Edition and the Big Pilot’s Watch Perpetual Calendar Boutique Edition – will be issued in red gold: a small but all-important difference. All three models, as rare as they are beautiful, will be available exclusively from IWC boutiques from November 2012.

IWC Schaffhausen - Ingenieur Automatic

Of all the watches in the 2013 Ingenieur collection, the Ingenieur Automatic (Ref. IW323902, IW323904, IW323906) in stainless steel is the model that most visibly reflects the features typically associated with this watch family. The watch, with its three hands, has a timeless, clear-cut design.

The conspicuous bores in the bezel were the brainchild of watch designer Gérald Genta. In the case of the legendary Ingenieur SL unveiled in 1976, he placed the five functional holes directly on the bezel, where they originally served to hold it firmly in position. The bores, the entire structure of the case and the logo, incorporating the stylized bolt of lightning, soon became the hallmarks of the Ingenieur family.
Because of its low case height, the Ingenieur Automatic is fitted with the slim, automatic 30110-calibre movement. Water-resistant to 12 bar, the case also accommodates a soft-iron inner case for protection against magnetic fields. This technical feature was responsible for the watch family’s name because, in the 1950s, engineers, who were often exposed to magnetic fields in the course of their work, were among the potential buyers of the original Ingenieur from IWC Schaffhausen.

In order to guarantee protection against magnetic fields, the inner back plate, casing ring and dial are made of soft iron, which conducts magnetic flux lines around the movement. The protection provided – up to 40,000 amperes per metre – is more than eight times the minimum required by the Swiss standard for antimagnetic watches. Despite its elegant appearance, the Ingenieur Automatic is robust and ideally equipped for everyday use.
With a case measuring just 10 millimetres in height and 40 millimetres in diameter, the Ingenieur Automatic is equally well suited to a slimmer wrist. The slightly chamfered bezel features an integrated step, the overall effect being to make the watch look slimmer. All the surfaces of the case feature a matte finish. The various edges, most of which are polished, underscore the watch’s simple elegance.

The chunky screw-in crown is generously sized and shielded by solid protective shoulders. The raised inner circle on the dial has exactly the same radius as the hour hand, while the minute hand circumscribes the middle section with its purist hour markers. The central seconds hand extends as far as the outer chapter ring. Here, too, we find clarity and functionality down to the last detail, qualities underscored by the date window at “3 o’clock”.

The Ingenieur Automatic is available with a silver-plated or black dial. The silver-plated version comes with rhodium-plated or rose-gold-plated hands and appliqués, while the rhodium-plated hands and appliqués form an attractive contrast to the black dial. The watch is fitted with a solid stainless-steel bracelet. A black rubber strap with a pin buckle is also available on request.

The new Ingenieur Automatic is the most classic Ingenieur model in the current collection. Elegant, functional and conscious of its tradition, it consistently reflects the design elements defined by legendary watch designer Gérald Genta.

Technical details
Model: IWC Schaffhausen - Ingenieur Automatic 
Ref. IW323902, IW323904, IW323906

Mechanical movement – Date display with crown-activated rapid advance – Central hacking seconds – Soft-iron inner case for protection against magnetic fields up to 40,000 A/m – Screw-in crown

Calibre 30110
Frequency 28,800 A/h / 4 Hz
Jewels 21
Power reserve 42 h
Winding automatic

Case, dial & strap
Ref. IW323902: stainless-steel case, black dial, rhodium-plated hands and appliqués, stainless-steel bracelet with folding clasp
Ref. IW323904: stainless-steel case, silver-plated dial, rhodium-plated hands and appliqués, stainless-steel bracelet with folding clasp
Ref. IW323906: stainless-steel case, silver-plated dial, rose-gold-plated hands and appliqués, stainless-steel bracelet with folding clasp

Glass: sapphire, flat, antireflective coating on both sides
Water-resistant: 12 bar
Diameter: 40 mm
Case height: 10 mm

IWC Schaffhausen - Ingenieur Chronograph Silberpfeil

With its Ingenieur Chronograph Silberpfeil, IWC breathes fresh life into the legend of the historic Mercedes-Benz racing car. The designers took their inspiration from the illustrious W25 while the technicians equipped the chronograph, as only fitting, with a highly efficient IWC-manufactured movement.

An old black-and-white photograph taken at a motor race in Bern in 1936 records a very special moment: it shows Albert Pellaton, IWC Schaffhausen’s future Technical Director, walking along the Mercedes-Benz pit and a line of W25 Silver Arrow racing cars. In the background we see the Mercedes team mechanics and even Mercedes’ well-known racing-team manager, Alfred Neubauer. It is a brief encounter between men with a passion for engineering: men who use that passion – in both watchmaking and motorsport – in the pursuit of excellence, and who write technological history. To this day, the two disciplines are united by an obsession for precision technology and the quest for higher efficiency and performance.

Albert Pellaton went on to design a pawl winding mechanism for IWC that was named after him. His 85-calibre movement featured the world’s first bi-directionally wound automatic movement. Unlike conventional winding systems, which functioned only when the rotor was moving in one direction, his mechanism wound in both directions and was significantly more efficient. Pellaton’s invention gave IWC a technological edge over the competition in the 1950s and has been continuously improved ever since. Today, it plays an important role in the Ingenieur watch family.

The Mercedes-Benz Silver Arrow dominated international motorsport in the 1930s and in 1954/55, thanks not least to its mechanics. By the standards of the time, their contribution was simply remarkable. The Mercedes Silver Arrow’s success story has lasted to this day and began with the W25 at the Eifel GP on the Nürburgring in 1934. It was there that Manfred von Brauchitsch was first past the chequered flag in a cigar-shaped car that developed 354 h.p. and was capable of speeds up to 300 kph. The car had already created a furore in the Mercedes pit before the race even started.

During the official technical inspection, it proved to be exactly one kilogram heavier than the permitted maximum weight of 750 kilograms. At this, von Brauchitsch is said to have suggested stripping the white paint to reduce the weight to the permitted limit. And overnight, this is precisely what the mechanics did. This revealed the gleaming aluminium bodywork, which from then on gave the W25 and its successors the name “Silver Arrow” (German: “ Silberpfeil”).

In 2013, IWC Schaffhausen brings together the illustrious names “Ingenieur” and “Silberpfeil” in its new Ingenieur Chronograph Silberpfeil. The thing that strikes you most about the chronograph in its stainless-steel case is the design. One of the most conspicuous features is the circular-grained dial in silver (Ref. IW378505) or brown (Ref. IW378511).

Circular graining, or “perlage”, is a cloud- like pattern of small overlapping circles that is usually reserved for plates and bridges. Here, it is a tribute to the legendary Mercedes-Benz W25, whose instruments were mounted on a dashboard with a circular-grained surround. The pattern creates a fascinating play of light and reflections and gives the Ingenieur Chronograph Silberpfeil its high- quality, technically inspired look. The red elements on the silver-plated or brown dial take up the design of the tachometer and revolution counter. The date display is integratedinto the lower counter, thus maintaining the perfect symmetry of the dial.

The efficient IWC-manufactured 89361 calibre is one of the best that fine watchmaking currently has to offer. The movement enables stopped hours and minutes to be read off as simply as the time on a subdial, while the central stopwatch hand records short stop times of up to a minute. Used in combination with the tachymeter scale, this provides the speed at which a reference distance of 1,000 metres is completed.

Another practical feature for anyone who frequents the world’s racing circuits is the flyback function for measuring pit-stop times: simply pressing the reset button causes the chronograph seconds hand to jump to zero and immediately starts another timing sequence. This eliminates the complicated business of successively pressing the stop, reset and start buttons. The further-improved Pellaton winding system builds up a 68-hour power reserve in next to no time. Its automatic double-pawl winding mechanism is 30 per cent more efficient than the one designed by Albert Pellaton: an enhancement of which the ingenious inventor would wholeheartedly have approved. On top of that, the watch’s accuracy is unaffected when the chronograph is running or when the flyback function is activated.

The Ingenieur Chronograph Silberpfeil has a wristband with a brown leather inlay. This likewise takes us back to the world of motor racing in the 1930s, when sturdy leather straps – on the drivers’ overalls as well as in the cockpit and on the car’s bonnet – were virtually omnipresent. Unlike those, however, the chronograph’s high-quality strap is made of finest calfskin, which is bonded with hardwearing rubber on the inner surface. In this way, the traditional leather look is combined with the comfort and long service life of rubber. Another option is the stainless-steel bracelet with a fine-adjustment clasp. An elaborate engraving of a historic Silver Arrow racing car can be found on the case back.
Between 1934 and 1939, Mercedes-Benz won countless Grand Prix victories and championships with the Silver Arrow.In 1935, Rudolf Caracciola was crowned European champion driving the W25: a feat he repeated with its successor, the W125, in 1937, and in 1938 with the W154. Until 1939, he and the other members of the team, such as Manfred von Brauchitsch and Hermann Lang, dominated international motorsport’s premier discipline. And in 1954, Mercedes-Benz celebrated the return of the Silver Arrows to Formula One™ with a one-two victory at the French Grand Prix.

The winner, Juan Manuel Fangio, won three more Grands Prix with his W196 R, and the world championship. The W196 R dominated the 1955 season too. In the seven Grand Prix events that year, the team won five races, four of them one-twos, and Juan Manuel Fangio retained his Formula One™ crown. Teammate Stirling Moss became a living legend when he won the 1955 Mille Miglia in a new record time. After this, Mercedes-Benz retired from motorsport to focus on series production. Since 2010, the MERCEDES AMG PETRONAS Formula One™ Team has been vying for points again, and is now supported by its Official Engineering Partner, IWC Schaffhausen.

Technical details
Model: Ingenieur Chronograph Silberpfeil
Ref. IW378505 & Ref. IW378511

Mechanical chronograph movement – Date display with crown-activated rapid advance via the crown – Stopwatch function with hours, minutes and seconds – Hour and minute counters combined in a totalizer at 12 o’clock – Flyback function – Small hacking seconds – Screw-in crown – Limited edition of 1,000 watches each, once with silver-plated and once with brown dial

Calibre 89361
Frequency: 28,800 A/h / 4 Hz
Jewels: 38
Power reserve: 68 h
Winding: automatic

Case, dial & strap
Ref. IW378505: stainless-steel case, silver-plated dial, black rubber strap with brown calfskin inlay, pin buckle in stainless steel, engraving on case back “ONE OUT OF 1,000”
Ref. IW378511: stainless-steel case, brown dial, black rubber strap with brown calfskin inlay, pin buckle in stainless steel, engraving on case back “ONE OUT OF 1,000”

Glass: sapphire, flat, antireflective coating on both sides
Water-resistant: 12 bar
Diameter: 45 mm
Case height: 14.5 mm

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