|Dr Christian Kurtzke|
Porsche Design is a luxury brand with a particular focus on technically sophisticated products. The brand was founded in 1972 by F. A. Porsche, who designed the sports car icon 911 in the early 1960s and whose products have stood for functional, timeless and purist design ever since. The brand Porsche Driver's Selection covers the vehicle-related product range for Porsche drivers and enthusiasts. The collection includes among other things model cars, distinctive fashion and lifestyle accessories, flexible luggage combinations for the cars and is distinguished by quality, functionality and sportive design.
The Porsche Design Studio stands for the distinctive, timeless and unmistakable design signature that characterizes all of the Porsche Design Group’s products. The studio does work for other companies in the industrial and product design. Today, the Porsche Design Studio is one of the most renowned design houses in Europe.