Sunday, March 8, 2015

H. Moser & Cie. Endeavour Perpetual Calendar Funky Blue

Answering to the recent trend of smart watches, Swiss luxury watch maker H. Moser & Cie. announces its version of the first Haute Horlogerie smart watch. This mechanically as well as aesthetically smart watch - The Endeavour Perpetual Calendar Funky Blue - however does not let you draw doodles, tweet, send your heartbeat to others or set your fitness goals. It does not even let you take photos. It does; however, elegantly and ingeniously let you declare your individuality while contemplating the time passing by. This is both very smart and very rare.  

H. Moser & Cie. has produced smart watches for over 100 years by combining a clean interface, state-of-the-art ergonomics, ingenious functions and long power autonomy – without compromise. Today, they continue to nurture the next generation of watch lovers launching the Endeavour Perpetual Calendar Funky Blue, a watch that both looks smart and is in fact very clever. This is the original smart watch.
 While recently launched smart-watches struggle with complex interfaces, poor ergonomics and limited autonomy, the Endeavour Perpetual Calendar represents ingenious product design. Both cognitive and physical ergonomics are optimised with the clean and easy-to-read interface. The patented flash calendar, for example, allows the date adjustment forwards and backwards at any time of day and the instant date change at midnight.   In addition, the mechanical battery with two barrels ensures exceptional autonomy with a minimum power reserve of 7 days. Finally, technology partner Precision Engineering developed the Moser interchangeable escapement to guarantee the highest precision. These are just a few of the intelligent solutions in this watch that will satisfy the most demanding users. The original smart watch is representative of the Swiss watch industry – persisting over centuries thanks to expertise, excellence, quality and passion.  The Swiss watch industry faces challenges with the advent of smart-watches but also opportunities.

This irreverent design by H. Moser & Cie. continues to tear down preconceptions. Countering the view that a perpetual calendar must be restricted to a classic look, the manufacture launches the Endeavour Perpetual Calendar Funky Blue, a bold reinterpretation of this haute horlogerie model featuring a skyblue dial and a kudu leather strap.
H. Moser & Cie. is taking a non-conformist stance at Baselworld by giving its perpetual calendar a brand new look. Aimed at watch fans searching for a model with classic appeal, this noteworthy watch avoids being modern trends and does not resemble watches worn by their grandfathers. The Endeavour Perpetual Calendar Funky Blue is the response to those who favour elegance and tradition, without sacrificing design. This watch has distinction: an authentic identity, a genuine signature; as a very rare timepiece from the H. Moser Manufacture, this exceptional watch stands out from the crowd.
Renowned for its celebrated fumé dials, H. Moser & Cie. is exploring new possibilities and is pushing the dial-maker's craft even further. While the existing versions have a classic look, this Endeavour Perpetual Calendar is rewriting the rules with its electric blue dial, paired with a leather strap with a robust, rustic appearance – including natural markings –  that offers the perfect contrast to the refined details and finishes of the dial and case. The common denominator is the HMC 341 manufacture movement, as ingenious as ever. Appreciated as a masterpiece in simplicity and refinement, this perpetual calendar uses the indexes to show the months and can be adjusted forwards or backwards at any time without risk to the mechanism. With this unique and attractive combination, H. Moser & Cie. is changing the rules by mixing traditional watchmaking with seductive design. A perpetual calendar with an adventurous appeal: H. Moser & Cie. has created something truly surprising, building on the exceptional and extremely rare developments it began in 2014.

Technical details
Model: Endeavour Perpetual Calendar Funky Blue
Reference 1341-0207, white gold model, sky-blue fumé dial, kudu leather strap

18-carat white gold, three-part
Diameter: 40.8 mm, Height: 11.1 mm
Curved sapphire crystal
See-through sapphire crystal case-back
Screw-in crown adorned with an “M”

Sky-blue fumé with sunburst pattern
Applique indexes
Leaf-shaped hour and minute hands
Month indicated with a small arrow-shaped centre hand
Small second offset at 6 o'clock
Date window

Mechanical hand-wound in-house calibre HMC 341
Diameter: 34.0 mm or 15 lignes
Height: 5.8 mm
Frequency: 18,000 Vib/h
28 jewels
Power reserve: minimum 7 days
Hacking seconds
Double barrel
Moser teeth for all wheels and pinions
Interchangeable Moser escapement
Original Straumann Hairspring® with stabilised Breguet overcoil
Gold escapement wheel and pallet fork
Movement and components hand-finished and decorated

Hours and minutes
Small second
Perpetual calendar with date and month
Big date display
Month indicator via central hand
Power reserve indicator on dial
Leap year cycle indicator on movement side

Hand-stitched beige kudu leather strap
18-carat solid white gold folding clasp with engraved Moser logo 

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