Tuesday, April 14, 2015

Boucheron Epure Collection (New Models)

With the Epure collection, Maison Boucheron becomes an architect of time. With its strong lines, and classic aesthetic, the Maison plays on contrasts that come together in a celebration of simplicity, this promising a new and timeless elegance.

Following the launch of the first gold version in gold two years ago, Epure is now introducing 6 steel models for an even more contemporary look. Beneath the Epure Acier’s cleverly simple round case lies a highly complex design and a creative aesthetic that enhances Boucheron’s iconic motifs more than ever before. More than just a timepiece, Epure represents a philosophy of life and embodies Frédéric Boucheron’s vision of time by preserving only the essential to light up life’s most joyful hours.
The Cabochon: Electric blue in colour, it has a subtle glow that is unique to the intimate savoir-faire of the Jeweler of Lights. Known as the ‘oracle stone’ in antiquity, this polished sapphire is positioned at the top of the winding crown and of the dial, drawing attention to this iconic Maison Boucheron motif more than ever before.

The Double Gadroon: Placed together, these two rings of polished gold symbolise the eternal love between two beings that are forever bound to one another. The double gadroon is one of the Maison’s oldest motifs.

1893: The oversize 3 and 9 markers are a tribute to the year 1893, when the Boucheron boutique opened at 26 Place Vendôme. Frédéric Boucheron was the first jeweller to set up a boutique in this famous Parisian square and chose the location for its exceptional light.

Paris Cobble Stones: A true hallmark of the French capital, the clous de Paris motif reflects the city and its architecture. It is used in many creations (including the legendary Quatre) and creates light effects that are contrasted with the brilliance of the Epure dial.

Epure: Novelties 2015
- Epure Automatic, Steel, white dial, black alligator strap, 38 mm
- Epure Automatic, Steel, black dial, black alligator strap, 38 mm
- Epure Automatic, Steel, white dial, black alligator strap, 42 mm
- Epure Automatic, Steel, black dial, black alligator strap, 42 mm
- Epure Chronograph Automatic, Steel, white dial, black alligator strap, 43 mm
- Epure Chronograph Automatic, Steel, black dial, black alligator strap, 43 mm

Epure Automatic
Movement
Swiss made mechanical movement SW 200 with automatic winding with hour, minute, second and date functions
Superior bridges of the movement with pearl finishing, inferior bridges with snailed finishing
Oscillating weight engraved with 1858 - PARIS in the form of Boucheron's mark
Segment with snailed finishing
Finishing on the right with Cotes de Genève
Power reserve: 28,800 vph

Case
Steel case with double gadroons on the side, bevelled horns
Diameter: 38 mm or 42 mm
Domed sapphire crystal with antireflective treatment on the inner side
Blue sapphire cabochon crown bezel set with double gadroons
Caseback opening on the movement with sapphire crystal; "Boucheron" "JE NE SONNE QUE LES HEURES HEUREUSES", Swiss made and consecutive number engravings
Water resistance up to 50 meters

Dial
Silver matt dial with polished and silvered double gadroons or Silver matt dial with polished and silvered double gadroons
Finishing of the inside of double gadroons: Colus de Paris
Finishing of the outside of double gadroons: Silver matt or black matt
Index at 12o'o clock: blue sapphire cabochon bezel setting
9 indexes facetted and shaped in silver bars
2 enlarged numbers: 9'o clock and 3'o clock polished silver
Horizontal silvered Boucheron logo in volumes, cantered at 12'o clock
Date opening at 6'o clock with white disc and dark grey numbers or black disc with light grey colours
Bezel with circular silver satin finish, minuterie in dark grey or Bezel with circular black satin finish, minuterie in light grey

Hands
Hours and minute hands in stick shape and faceted with matt/polished finishing
Blue hand for seconds

Strap
Black alligator with large square scales and visible stitches
Steel triple folding pin buckle with security clasp engraved with double gadroons

Epure Automatic Chronograph, 43 mm
Available in black or white, the Epure chronograph combines the classic elegance of the Epure case with a highly technical complication. Its blue hands add a touch of colour that is softened by the brilliance of the polished markers. The two pusher of the chronograph have been adorned with 2 blue sapphires, giving the watch a contemporary and asserted aesthetic.

Movement
Swiss made mechanical chronograph movement SW 500 with automatic winding with hour, minute, second and chronograph functions
Superior bridges of the movement with pearl finishing, inferior bridges with snailed finishing
Oscillating weight engraved with 1858 - PARIS in the form of Boucheron's mark
Segment with snailed finishing
Finishing on the right with Cotes de Genève
Power reserve: 28,800 vph

Case
Steel case with double gadroons on the side, bevelled horns
Diameter: 43 mm
Domed sapphire crystal with antireflective treatment on the inner side
Blue sapphire cabochon crown bezel set with double gadroons
Push pieces of the chronograph with blue sapphire cabochons
Caseback opening on the movement with sapphire crystal; "Boucheron" "JE NE SONNE QUE LES HEURES HEUREUSES", Swiss made and consecutive number engravings
Water resistance up to 50 meters

Dial
Silvered semi matt dial or black semi matt dial
Index at 12o'o clock: blue sapphire cabochon bezel setting
9 indexes facetted and shaped in silvered bars
2 enlarged numbers: 9'o clock and 3'o clock polished silver
Horizontal silvered Boucheron logo in volumes, centered at 3'o clock
Hour and minute counters of the chronograph at 6'o clock and 12'o clock, silvered diamante outline
Slivered bezel with blued circular satin finish

Hands
Hours and minute hands in silver colour, stick shaped and faceted with matt/polished finishing
Blued or Silver centered seconds hand of the chronographs
Blued or Silver hour and minute hands of counters of the chronograph

Strap
Black alligator with large square scales and visible stitches
Steel triple folding pin buckle with security clasp engraved with double gadroons

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