Thursday, June 25, 2015

VINTAGE SODA by THIRSTY WATCH®: A Tribute to American Sodas of 1950s

Paris based Thirsty Watch®, renowned for its bottled timepieces, launches its latest creation, Vintage Soda, on a popular online crowd-funding platform. During this campaign, Vintage Soda will be available for pre-order and in limited quantities for just 69 Euros on
Designed by David Attias, the founder of Thirsty Watch®, the VINTAGE SODA watch takes us to the 1950s which witnessed many creative aides in the visual world of American sodas. The cap and label reflected the taste and spirit of the drink.
Vintage Soda is a "retro" watch attached to the ergonomics and wearing comfort of meticulously-designed objects. Its slightly barrel-shaped case and its fastener system for changing bracelets easily, emphasize this mindset. The graphic of the cap in the center of the dial replaces the hand and rotates 6 degrees every second. A nod to the identity of Thirsty Watch®, for which movement is born of desire, and therefore life.
Vintage Soda is available in three versions (steel, black or gold) for the case, and offers a wide selection of easily interchangeable bracelets (leather, steel mesh or NATO). Vintage Soda comes in a bottle, Thirsty Watch® signature packaging.
Based in Paris, the Attias family has specialized in the creation and manufacture of watches since 1975. Positioned in the high end watch segment, the family diversified in 2012 with the launch of Thirsty Watch®: the first fun and quirky concept of bottled watches. Now David, the head of the family business, wants to persevere in creation and innovation, like his father René Attias before him. This requires significant investment in research and development, which is leading the company to reorient its strategy towards new business models.
Technical details
Watch case: 316L steel, 36 mm in diameter
Luminescent index and hands
Water-resistant to 50 meters
Available in steel, black steel, or gold
Interchangeable bracelet fastener system
Suggested retail price: Starting at 169 Euros
Available for pre-order on starting at 69 Euros (Limited to the first 100 contributors)

Please visit the following link for more details on VINTAGE SODA by THIRSTY WATCH® crowd funding campaign:-

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