Wednesday, October 14, 2015

Itero Pocket Watches - Bring the Appreciation of Time and Tradition

It is well known that pocket watches ruled the men’s fashion accessory world since its development in 16th century to the time of World War one in 20th century. After the emergence of wrist watches, they became unpopular. Now the young watch brand Itero brings the pocket watches back by offering contemporary designed pocket watches featuring minimalistic appeal and superb quality.
In the world of smart watches and other portable electronic devices, today’s men became slaves of the hectic lifestyle and technology. The brand wants to offer a traditional way of following time without any unwanted messages and alerts.

The name Itero comes from Latin and means »to do a second time, to renew«. With the pocket watch collection, the brand brings the appreciation of time and tradition back to life. With a price tag of $89, Itero watches are affordable to everyone. These pocket watches features modern look and suitable for every style. The Itero watch measures only 8 millimetres thin, providing slim fit for every pocket.
The Itero watches are all made of 316L stainless steel, which provides versatile quality and durability. Case is vertical brushed and PVD plated. Scratch resistant sapphire crystal glass protects the front face of the watch.  Swiss made Ronda Quartz movements provide top-class reliability and durability to Itero pocket watches.
Itero pocket watches will be available in three colors: Midas gold, Midnight rose and Classy silver. The Itero pocket watch also comes with a watch stand, handcrafted out of solid wood from the forests of Slovenia.
The brand has just launched online crowd funding project and limited quantity of Itero pocket watches will be available from $89 USD exclusively on Kickstarter. The retail price will be $199 USD. Itero pocket watch and custom made pocket watch stand will be available in combo for $129 USD.
Please visit the following link to support this great project:-

Technical details
Case diameter: 44 millimetres
Thickness: 8 millimetres
Case material: 316L stainless steel, PVD plated
Dial window material: Sapphire crystal glass
Movement: Swiss Ronda Quartz
Water resistant: 3 ATM
Key chain: 25 centimetres
Key chain material: PVD plated brass

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