Saturday, October 28, 2017

RJ-Romain Jerome X Hello Kitty

To mark RJ- Romain Jerome’s first women’s only collection, the luxury Swiss brand is paying tribute to an undeniable iconic figure, Hello Kitty.  RJ is offering the perfect setting for Hello Kitty through the brand’s most distinctive case, the Moon Invader. The more neutral steel case, unique to the 40 mm models, helps emphasize Hello Kitty placed at the center of the highly-crafted dial.
RJ X HELLO KITTY
Faithful to RJ’s Generational Icons collection, the new timepieces reproduce mid-70s aesthetics illustrated by a silver-finished pixel dial. The different finishes and pixel levels create a true sense of depth, increased by the black outline of the hand-filled applique placed on top.
RJ X HELLO KITTY SPARKLE
The RJ X Hello Kitty watch, featuring a Swiss Made mechanical self-winding movement, allows maximum comfort on the wrist thanks to the articulated lugs which are exclusive to RJ.
RJ X HELLO KITTY FULL SPARKLE
The collection showcases Hello Kitty’s personalities translating into different models: glossy with the lacquered applique and the polished bezel, sparkling with an added set bezel or glittery with the applique in diamonds and pink sapphires. Each model is limited to 76 pieces to celebrate the year of the rise of the Hello Kitty character.
About Hello Kitty
Hello Kitty was born in London in 1974. Over the years, she has become one of the most unique and fascinating characters ever created, a global icon with relevance to women of all ages, ethnicities and economic backgrounds as well as an inspiration to artists and designers. Her motto is: ‘you can never have too many friends.’

Technical details
Collection: Generational Icons I Universe: COLLABORATIONS

References
RJ X HELLO KITTY: Reference RJ.M.AU.IN.023.01
RJ X HELLO KITTY SPARKLE: Reference RJ.M.AU.IN.023.03
RJ X HELLO KITTY FULL SPARKLE: Reference RJ.M.AU.IN.023.02

Movement
RJ003-A – Mechanical self-winding
Frequency rate: 28,800 vph
Jewelling: 30 jewels
Power reserve: 42 hours

Functions
Central hours and minutes

RJ X HELLO KITTY
Case
Ø 40mm, steel
Case back: Grainy-textured stellar pattern with Hello Kitty medallion
Bezel: Polished steel
Lugs: Fitted with safety screws and integrated ball-and-socket joints for optimal wrist adjustment
Crown: Steel screw-lock with white rubber insert
Water resistance: 3 atm (30 meters)

Dial
Silver-finished 3D dial with sand-blasted and satin-brushed pixel levels Hand-lacquered Hello Kitty central applique
Hands Rhodiumed and satin-brushed hour and minute hands with Superluminova C1 “blue emission” on the tips

Strap
White vulcanized rubber with grainy-textured interior of stellar-patterned and steel pin buckle
Additional: pink rubber strap

Limited edition
76 pieces

Retail price
CHF 8’888.-* / EUR 9’950.-* / USD 9’950.-* GBP 8’500.-* / HKD 76’950.-* / YEN 1’328’400.-*

RJ X HELLO KITTY SPARKLE

Case
Ø 40mm, steel
Case back: Grainy-textured stellar pattern with Hello Kitty medallion
Bezel: Steel set with 70 diamonds (0.71 cts)
Lugs: Fitted with safety screws and integrated ball-and-socket joints for optimal wrist adjustment
Crown: Steel screw-lock with white rubber insert
Water resistance: 3 atm (30 meters)

Dial
Silver-finished 3D dial with sand-blasted and satin-brushed pixel levels
Hand-lacquered Hello Kitty central applique
Hands Rhodiumed and satin-brushed hour and minute hands with Superluminova C1 “blue emission” on the tips

Strap
White vulcanized rubber with grainy-textured interior of stellar-patterned and steel pin buckle
Additional: pink rubber strap

Limited edition
76 pieces

Retail price
CHF 12’222.-* / EUR 13’500.-* / USD 12’950.-* GBP 10’950.-* / HKD 105’950.-* / YEN 1’825’200.-*

RJ X HELLO KITTY FULL SPARKLE
Case
Ø 40mm, steel
Case back: Grainy-textured stellar pattern with Hello Kitty medallion
Bezel: Steel set with 70 diamonds (0.71 cts)
Lugs: Fitted with safety screws and integrated ball-and-socket joints for optimal wrist adjustment
Crown: Steel screw-lock with white rubber insert
Water resistance: 3 atm (30 meters)

Dial
Silver-finished 3D dial with sand-blasted and satin-brushed pixel levels
Rhodiumed Hello Kitty applique set with 112 diamonds (0.343 cts) and 45 pink sapphires (0.14 cts)

Hands
Rhodiumed and satin-brushed hour and minute hands with Superluminova C1 “blue emission” on the tips

Strap
White vulcanized rubber with grainy-textured interior of stellar-patterned and steel pin buckle
Additional: pink rubber strap

Limited edition
76 pieces

Retail price
CHF 15’555.-* / EUR 17’500.-* / USD 16’500.-* GBP 14’500.-* / HKD 134’500.-* / YEN 2’311’200.-*

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